Decline depth
-30.0%
From rolling 252-day high of $138.17, 350d ago.
Past the 30% Amber threshold.
Amber List
KMB
Kimberly-Clark Corporation
Consumer Defensive · Household & Personal Products · large-cap ($32.5B)
-30.0%
from rolling 252-day high of $138.17 set 2025-05-29 · 350d ago
Current
$96.67
Decline depth
-30.0%
Decline σ
2.8σ
TFC
4/5 bearish
Rolling 252-day high
Up day
Down day
Last 90 trading days · data from Alpaca
Structural break signals
KMB qualifies for the Amber List on decline depth.
Time-frame continuity
4/5 bearish
Latest bar across daily/weekly/monthly/quarterly/yearly time frames. A bar counts as bearish when it's a 2-Down or a red 3.
Past the 4/5 Amber threshold.
Decline sigma
2.8σ
Drop from local high over the last 10 bars, expressed in units of the stock's typical daily volatility (1.47% per day).
The structural read
What price action says about KMB.
KMB qualifies for the Amber List on decline depth — down -30.0% from its rolling 252-day high.
Cross-confirmation: also showing 4/5 bearish time frames.
Upstream TFC read: bearish alignment, current phase daily. Last bar types — daily 2D (red), weekly 1 (red), monthly 2U (red).
Earnings on file: 2026-04-28. Tiering is unaffected by earnings dates — listings reflect price structure only.
52-week range
52W low $94.54
4.3% of range
52W high $144.31
Sector context · Consumer Defensive
47 other Consumer Defensive tickers are on Broken Stocks.
28
Red List
12
Amber
7
Watch
-36.4%
Median decline
Worst in sector: SKIL (-71.7%). Least-bad: BJ (-20.1%). See all Consumer Defensive listings →
Related — same sector
Closest decliners to KMB
Amber List
CLX
Clorox Company (The)
Amber List Recovering
HELE
Helen of Troy Limited
Watch Recovering
PRMB
Primo Brands Corporation
Red List
DEO
Diageo plc
Amber List
MAGN
Magnera Corporation
Watch
LOPE
Grand Canyon Education, Inc.
Questions about KMB
What people ask.
Why is KMB on Broken Stocks?
KMB qualifies for the Amber List on decline depth. It is down -30.0% from its rolling 252-day high of $138.17, set on 2025-05-29 — 350d ago.
Is KMB a falling knife?
Not by the strict technical definition. KMB is down -30.0% from its 52-week high, but that high was set 350d ago — more than 120 days. A falling knife is usually a recent breakdown from a fresh high, not an established multi-quarter downtrend. KMB is still on the Amber List for decline depth, but the freshness component of a falling knife is missing.
Is KMB a buy?
Broken Stocks does not issue buy or sell recommendations. The list is a rules-based technical warning system. It tracks structural decline depth and recency — not company quality, management, fundamentals, or news. Always do your own research and consult a licensed advisor.
Where is KMB trading inside its 52-week range?
At $96.67, KMB sits 4.3% of the way from its 52-week low ($94.54) to its 52-week high ($144.31). A reading below 25% indicates price is hugging the bottom of the range; above 75%, the top.
How fast has KMB been declining?
The current 30.0% decline accrued over 350d, which annualizes to roughly -31.3% per year. Annualized pace is a sanity check — a 30% decline in three months is a different signal than a 30% decline over two years.
How does KMB compare to its sector?
There are 47 other Consumer Defensive tickers on Broken Stocks: 28 Red, 12 Amber, 7 Watch, with 11 showing recovering structural signals. Median sector decline is -36.4% — KMB's decline is shallower than the sector median.
Does KMB's earnings date affect its tier?
No. Tiering is decided purely by decline depth and recency of the rolling-high date. The earnings date on file (2026-04-28) is shown for reference only — listings can move tier between scans based on closing prices, regardless of fundamentals or news events.