Decline depth
-53.1%
From rolling 252-day high of $38.32, 295d ago.
Past the 40% Red List threshold.
-53.1%
from rolling 252-day high of $38.32 set 2025-07-23 · 295d ago
Current
$17.96
Decline depth
-53.1%
Decline σ
5.1σ
TFC
4/5 bearish
Rolling 252-day high
Up day
Down day
Last 90 trading days · data from Alpaca
Structural break signals
USNA qualifies for the Red List on decline depth.
Time-frame continuity
4/5 bearish
Latest bar across daily/weekly/monthly/quarterly/yearly time frames. A bar counts as bearish when it's a 2-Down or a red 3.
Past the 4/5 Amber threshold.
Decline sigma
5.1σ
Drop from local high over the last 10 bars, expressed in units of the stock's typical daily volatility (3.5% per day).
Past the ≥4σ Watch threshold.
The structural read
What price action says about USNA.
USNA qualifies for the Red List on decline depth — down -53.1% from its rolling 252-day high. Past the 40% threshold, the deepest tier in the taxonomy.
Cross-confirmation: also showing 4/5 bearish time frames.
Cross-confirmation: decline sigma also reads 5.1σ over 10 bars.
Upstream TFC read: weak alignment, current phase daily. Last bar types — daily 2U (green), weekly 2D (red), monthly 2U (red).
Earnings on file: 2026-02-17. Tiering is unaffected by earnings dates — listings reflect price structure only.
52-week range
52W low $16.60
6.3% of range
52W high $38.32
Sector context · Consumer Defensive
47 other Consumer Defensive tickers are on Broken Stocks.
27
Red List
13
Amber
7
Watch
-36.1%
Median decline
Worst in sector: SKIL (-71.7%). Least-bad: BJ (-20.1%). See all Consumer Defensive listings →
Related — same sector
Closest decliners to USNA
Red List Recovering
SFM
Sprouts Farmers Market, Inc.
Red List
FLO
Flowers Foods, Inc.
Red List
UTZ
Utz Brands Inc
Red List
NUS
Nu Skin Enterprises, Inc.
Red List
CELH
Celsius Holdings, Inc.
Red List
LRN
Stride, Inc.
Questions about USNA
What people ask.
Why is USNA on Broken Stocks?
USNA qualifies for the Red List on decline depth. It is down -53.1% from its rolling 252-day high of $38.32, set on 2025-07-23 — 295d ago.
Is USNA a falling knife?
Not by the strict technical definition. USNA is down -53.1% from its 52-week high, but that high was set 295d ago — more than 120 days. A falling knife is usually a recent breakdown from a fresh high, not an established multi-quarter downtrend. USNA is still on the Red List for decline depth, but the freshness component of a falling knife is missing.
Is USNA a buy?
Broken Stocks does not issue buy or sell recommendations. The list is a rules-based technical warning system. It tracks structural decline depth and recency — not company quality, management, fundamentals, or news. Always do your own research and consult a licensed advisor.
Where is USNA trading inside its 52-week range?
At $17.96, USNA sits 6.3% of the way from its 52-week low ($16.60) to its 52-week high ($38.32). A reading below 25% indicates price is hugging the bottom of the range; above 75%, the top.
How fast has USNA been declining?
The current 53.1% decline accrued over 295d, which annualizes to roughly -65.7% per year. Annualized pace is a sanity check — a 30% decline in three months is a different signal than a 30% decline over two years.
How does USNA compare to its sector?
There are 47 other Consumer Defensive tickers on Broken Stocks: 27 Red, 13 Amber, 7 Watch, with 11 showing recovering structural signals. Median sector decline is -36.1% — USNA's decline is deeper than the sector median.
Does USNA's earnings date affect its tier?
No. Tiering is decided purely by decline depth and recency of the rolling-high date. The earnings date on file (2026-02-17) is shown for reference only — listings can move tier between scans based on closing prices, regardless of fundamentals or news events.