Red List
WSM
Williams-Sonoma, Inc.
Consumer Cyclical · Specialty Retail · large-cap ($20.9B)
-21.5%
from rolling 252-day high of $221.12 set 2026-02-20 · 83d ago
Current
$173.65
Decline depth
-21.5%
Decline σ
8.4σ
TFC
2/5 bearish
Rolling 252-day high Up day Down day Last 90 trading days · data from Alpaca

Structural break signals

WSM qualifies for the Red List on decline depth.

Decline depth
-21.5%
From rolling 252-day high of $221.12, 83d ago. Past the 20% Watch threshold.
Time-frame continuity
2/5 bearish
Latest bar across daily/weekly/monthly/quarterly/yearly time frames. A bar counts as bearish when it's a 2-Down or a red 3.
Decline sigma
8.4σ
Drop from local high over the last 20 bars, expressed in units of the stock's typical daily volatility (2.14% per day). Past the ≥8σ Red List threshold — an extreme move.

The structural read

What price action says about WSM.

WSM qualifies for the Red List on decline depth — down -21.5% from its rolling 252-day high. Past 30% with the high set inside the last four months — the recency clause that often precedes further breakdown.

Cross-confirmation: decline sigma also reads 8.4σ over 20 bars.

Earnings on file: 2026-03-18. Tiering is unaffected by earnings dates — listings reflect price structure only.

52-week range

52W low $130.07 47.4% of range 52W high $222.00

Sector context · Consumer Cyclical

128 other Consumer Cyclical tickers are on Broken Stocks.

59 Red List
43 Amber
26 Watch
-35.3% Median decline

Worst in sector: FLUT (-70.1%). Least-bad: THRM (-20.3%). See all Consumer Cyclical listings →

Questions about WSM

What people ask.

Why is WSM on Broken Stocks?

WSM qualifies for the Red List on decline depth. It is down -21.5% from its rolling 252-day high of $221.12, set on 2026-02-20 — 83d ago.

Is WSM a falling knife?

No. The falling-knife label usually implies a steep, severe drop — typically 30% or more from a fresh high. WSM is down -21.5% from its 52-week high, which qualifies for the Watch tier but is shallower than the falling-knife pattern. It's an early-stage decline rather than a sharp breakdown.

Is WSM a buy?

Broken Stocks does not issue buy or sell recommendations. The list is a rules-based technical warning system. It tracks structural decline depth and recency — not company quality, management, fundamentals, or news. Always do your own research and consult a licensed advisor.

Where is WSM trading inside its 52-week range?

At $173.65, WSM sits 47.4% of the way from its 52-week low ($130.07) to its 52-week high ($222.00). A reading below 25% indicates price is hugging the bottom of the range; above 75%, the top.

How fast has WSM been declining?

The current 21.5% decline accrued over 83d, which annualizes to roughly -94.5% per year. Annualized pace is a sanity check — a 30% decline in three months is a different signal than a 30% decline over two years.

How does WSM compare to its sector?

There are 128 other Consumer Cyclical tickers on Broken Stocks: 59 Red, 43 Amber, 26 Watch, with 19 showing recovering structural signals. Median sector decline is -35.3% — WSM's decline is shallower than the sector median.

Does WSM's earnings date affect its tier?

No. Tiering is decided purely by decline depth and recency of the rolling-high date. The earnings date on file (2026-03-18) is shown for reference only — listings can move tier between scans based on closing prices, regardless of fundamentals or news events.